UFC events are booked and announced regularly throughout the year. The UFC’s showpiece pay-per-view events tend to be announced earlier, with dates and locations often released before the bouts themselves are confirmed for the card. Confirmed fight cards for significant pay-per-view events are often officially announced during other major UFC shows.
The individual fights themselves tend to be announced on an ad-hoc basis, either directly from the UFC, or via media reports that have confirmed a matchup from both fighters’ management teams. Established and respected MMA news outlets consistently report these bouts throughout the year.
The UFC tends to stage one numbered pay-per-view event per calendar month, with UFC Fight Night and UFC on ESPN/ABC events filling the weeks in-between. Fight nights are almost always held on a Saturday, and typically operate on prime time, either on the US West Coast or East Coast timezone.
The only exceptions to this are events held overseas, with shows in Europe and Asia usually held at primetime for the local TV audience.